Sales

Taking Scrum Outside of Software Development

August 25, 2011

There’s plenty of evidence out there on the benefits of using Scrum for software development. But what about other areas of business?

In this video, agile development strategist Rini van Solingen sits down with the co-creator of Scrum, Jeff Sutherland, to discuss Scrum’s practicality outside the world of product development. Sutherland says that, through his work with other companies, he was able to find applications for Scrum that can help improve several other business process, including sales. For more details, watch the full video with van Solingen and Sutherland.