Nicole is the CMO of UserIQ, a Customer Growth Platform™ that empowers SaaS companies to foster growth beyond the funnel™. In her role, she is responsible for developing programs that align sales and marketing efforts to generate brand awareness, thought leadership, and demand. Prior to UserIQ Nicole was the Director of Marketing at Dodge Communications where she served as the lead strategist on all client engagements related to marketing automation and content marketing services for the agency's B2B clients. Nicole is passionate about combining her knowledge of marketing, sales, and customer success to develop innovative strategies that drive measurable demand.
The sophistication of marketing automation tools combined with a strategic focus on sales and marketing alignment for B2B and SaaS