What is the key to high productivity via Scrum? According to Alex Brown, Chief Operating Officer at Scrum Inc., it all comes down to the retrospective and the “happiness metric.”
“We find that Scrum teams that aren’t making dramatic velocity increases each sprint are usually not devoting enough time to the retrospective at the end of each sprint,” Brown explains in this short video. Retrospectives are crucial in allowing the team to review their processes and identify the single improvement that would most benefit the productivity of the team.
For companies actively interested in raising funding there are three things that can make them a target of investors.
Assuming they’ve weighed their options, considered the best reasons t0 (and not to) raise funding, and come to the conclusion that it could provide a crucial step towards their company’s success and growth, founders and CEOs should turn their attention to making their company as appealing to investors as possible. How should they go about it? In this short video OpenView Associate Ricky Pelletier suggests they focus on three things in order to start turning VC heads.
Don’t force it. Start reshaping your social media strategy to incorporate as part of your overall digital plan, rather than its own entity that struggles to see tangible returns.
Brian Solis, principal at Altimeter Group, wants you to rethink your social media strategy. Solis encourages marketers and businesses as a whole to “stop talking about social media as the catalyst for earning internal support and instead view it as one of the enablers for transformation.” Instead of “attempting to create ‘new’ metrics to substantiate investments” in social media marketing is “ultimately a losing battle.”
Lead qualification can be a different game with different sets of sales management and lead qualification challenges depending on the growth stage of your company.
A better product, right from the start: that’s what you can expect from user experience ROI. Save your development time for new work instead of costly, tedious rework.
Dr. Susan Weinschenk, founder of the Weinschenk Institute, explains the value of user experience ROI in this animated video. Drawing on data from an IEEE report, Weinschenk says that the “amount of money that is spent worldwide in information technology is estimated at one trillion dollars a year,” but the “amount of time that programmers spend on rework that is actually avoidable is 50 percent of their time.”
While every company should be taking advantage of the competitive advantage that Scrum offers, not every employee starts out with the right qualities needed to be a truly successful Scrum Master.
According to Alex Brown, Chief Operating Officer and Chief Product Owner at Scrum Inc., there are three qualities every great Scrum Master possesses.
When you’re seeking funding it pays (literally) to know what potential investors are actively looking for.
In this short video OpenView Associate Ricky Pelletier sheds light on three key elements venture capitalists love to see in an investment opportunity. What do investors look for?
Lead qualification is all about separating the wheat from the chaff, but what are the most important factors lead qualifiers should use to assess leads?
As much as possible, your sales process should be attuned to and in-sync with your customers’ buying process. But there are exceptions.
Buyers have their buying process that they own, explains sales expert Dave Brock in this short video, but it’s often the case that they aren’t familiar with it, or don’t know what step to take next. That’s why it’s incredibly important for salespeople to design their sales processes to align with each step of their buyers’ journey. By being intimately familiar and interlinked with the buying process salespeople can actually create additional value by facilitating and guiding the buyer through it.
