Social media campaigns across the globe have received a boost with the late arrival of Pinterest.
Joining the ranks of the social media elite, Pinterest offers a unique opportunity for marketers to spread their content. Unlike Twitter or Facebook, Pinterest is visually based. Still, to get the most out of your Pinterest interactions, you’ll need to track progress. SEO strategist Ann Smarty shares an easy way to do this.
Smarty believes that the simplest way to monitor your Pinterest activity is to create an RSS feed. For all the steps you’ll need to track you website’s content, read the full article by Smarty.
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Companies are being drawn to Pinterest en masse because of its ease-of-use and social media potential. To find out why your company should be on Pinterest, read this article from OpenView. For ways to incorporate Pinterest into your B2B strategy, check out this post.