SEO Infographics: Breaking Down the Basics of Search Engine Optimization

At the heart of any successful SEO campaign is thorough keyword research. It should always be step #1, and this eBook will help ensure your efforts are properly targeted right from the start.

Through keyword research and generation, companies can position themselves to not only improve their brands and become more visible to potential customers, but also develop a better understanding of their targets’ needs and pain points.

Better Keywords, Better Customers: A Guide to Keyword Generation features tips and ideas from top SEO and online marketing minds like Outspoken Media’s Lisa Barone and Cyrus Shepard of SEOmoz. Inside you’ll find details and how-to’s for putting together the ultimate keyword generation project for your business. Topics covered include:

• A foreword from popular marketing consultant and blogger Kristi Hines
• An introduction to the basics of keyword generation
• Details on the goals and business benefits of keyword research
• Solutions to some of the most common keyword generation problems
• Additional process guides, checklists, and sample templates for customizing your project