Meet OpenView Labs

If you have been following any of my posts for the past couple of weeks, you know that we have been working on releasing a pure content site to provide ideas and inspiration for senior management teams of expansion stage companies. The time has finally come. This morning Boston venture capital firm, OpenView Partners, released the OpenView Labs website. Check it out at labs.openviewpartners.com.

We developed the site to share our expertise and insights on building expansion stage companies. Senior managers will find articles and videos on topics that are important to building a great company.
The Labs site is organized around three main categories:

Whole Product Development: Whole product development is the comprehensive set of activities and interactions intended to design, create and deliver valuable and unique whole product experiences for your users. Whole product is your core product plus all of the ancillary touch points that your product users experience, including pre-sales experiences, professional services, and ongoing user support. Here we share the best new ideas on product aspirations & strategy, whole product definition, whole product development, product design, product launch, product management, and professional services.
Customer Development: Customer development is the design, creation, and delivery of all of the touch points that your product buyers experience to help them find, perceive, try, and purchase your products and services, as well as renew and grow their relationships with your products and company over time. It is the comprehensive set of content, activities, and interactions with your market participants intended to design, create, and deliver valuable and unique experiences to help you realize your buyer oriented goals. Visit this section for ideas on market aspirations & strategy, marketing/influence channels, direct sales, indirect sales, business development, customer launch success, renewal management, account development, and content.
Company Development: Company development is the design, creation, and delivery of an independent, robust, growing and profitable company composed of a team of talented people aligned with meaningful aspirations (mission, vision, values) and are well organized to realize your aspirations. We’ll share information on finance, economic models, corporate aspirations & strategy, extraordinary execution, legal, IT, administration, investor relations, corporate development, M&A/IPO, board & senior team development, people and team development, recruiting & onboarding, and comp & benefits.
The Labs website consists of internally created articles, practice kits, videos, and podcasts, in addition to links to external videos and article summaries. If you can’t find what you are looking for on the home page, be sure to check out the search feature. If you still can’t find what you are looking for, we have compiled a hand-selected list of excellent resources for a variety of topics which are listed towards the bottom of the site.

Take a look around. I am dying to hear some feedback!