Adding video to your current list of offerings on your website can be a game-changer when it comes to investor relations.
What is the connection between these two items? Videos are vitally important to improving your content marketing strategy. From an operational standpoint, videos are a window into the core of a company – or at least they can be. Many companies have already figured this out and are constantly introducing new videos on their websites.
Every minute, 24 hours of video are being uploaded to YouTube. This staggering number illustrates the pervasive nature of videos on the internet. And by tapping into this flush of opportunity, you can really harness a great tool.
The subject of your videos can really run the gamut, but no matter which you choose, you’ll be wise in utilizing the medium. Read the full article by John Palizza for more information on this topic.