Customer Success

What Drives Customer Service?

Brendan Cournoyer

August 3, 2011

Almost every business relies on underlying processes to keep their customer support initiatives on track.

These processes do more than sustain the customer support arm of a business; often times, they improve it by allowing you to offer expedited support and track your results. When technology enters the arena, the dynamics of the situation are changed — consider how social media has altered companies’ approaches to customer support.

Bill Price of Driva Solutions believes that, developing and refining these processes within your company is going to allow you to offer exceptional customer service. For more from Price, watch the full video from OpenView Labs.

Content Strategist

Brendan worked at OpenView from 2011 until 2012, where he was an editor, content manager and marketer. Currently Brendan is the Vice President of Corporate Marketing at <a href="https://www.brainshark.com/">Brainshark</a> where he leads all corporate marketing initiatives related to content, creative, branding, events, press and analyst relations, and customer marketing.