Increased Accountability Leads to Better Sales Performance


Nobody wants to slave away in their sales position without ever being recognized for their sacrifices and contributions.

And as a company, if you ignore sales accountability and recognition, you’re only creating an inefficient sales process, says Rich Chiarello, President and CEO of Above the Line LLC. When you ignore the dedication of your employees, they ignore the need to be dedicated. Setting up an accountability system via meetings, a dashboard or any other organized method, can greatly improve accountability and morale.

Simply knowing that you’re going to be recognized if you perform well is enough incentive for many — especially if this dynamic was previously absent, says Chiarello. For more on directly improving sales performance by increasing accountability and recognition, watch the full video from OpenView Labs.