Content is still king when it comes to promoting your brand online, and the team with the best content marketing strategy wins. Connect with these six Slideshare decks that outline best practices and position your marketing team for success.
Michael Brenner, author of the B2B Marketing Insider blog, sought out to find “the best Slideshare presentations on Content Marketing” and “chose 6 to demonstrate some of the best thinking on content,” including “how to get it done.”
To kick things off, Brenner picks The Content Marketing Manifesto from Rand Fishkin, CEO of SEOMoz, who “does a great job in this deck explaining why we all need to just get started in content marketing.” Another deck from Brennan’s list is From Content to Customer by web marketing firm Eloqua and creative agency JESS3, which “shows you how to get some business done with content marketing and address every stage of the buyer’s journey in your marketing strategy.” Consult the others in Brenner’s list to get a complete picture of what your startup needs to create and promote content that brings tangible rewards.
