The solutions you’ve used for past accomplishments may actually be holding you back. Check out these sales success tips to keep things fresh.
There’s nothing more dangerous than resting on your laurels. But if your laurels happen to reside atop an impressive list of successes, it can appear to be a pretty inviting place to spend some time. If you’re not pushing change, though, you might find that your list will begin to stagnate. Matt Sharrers offers some sales success tips in this post at Sales Benchmark Index to help you keep a fresh approach.
SaaS customer acquisition and success strategist Lincoln Murphy explains why answering this one simple but powerful question is the key to rapid and sustainable growth.
So far in 2013 I’ve helped 21 software-as-a-service (SaaS) providers from around the world boost customer acquisition and lower their SaaS churn rates. And in just about every instance I have found myself asking them the same questions.
The fact that these questions were not easily answered or — if they were — that the answers were ignored, often shed light on the underlying cause of several different problems my SaaS provider clients faced.
From stagnating growth, to unacceptable churn, to a less-than-acceptable ROI on AdWords and other paid traffic spend, it became clear to me that we have a problem. And this problem isn’t small or to be ignored.
Having lived through an acquisition, CEO of Spredfast Rod Favaron offers some valuable entrepreneur advice on handling the transition.
An acquisition is a huge undertaking. There are plenty of nooks and crannies that can go overlooked as you begin to merge with your new parent company, many of which can go unnoticed until it’s too late. Rod Favaron, President and CEO of Spredfast (an OpenView portfolio company), offers a bit of entrepreneur advice on the things he’d do differently if he had the chance.
Tracking metrics like unique visitors, bounce rate, and conversion are critical to content marketing success. But choosing the right key performance indicators to measure can be a challenge. Slow down and focus on these five to start.
Performance improvement expert H. James Harrington once said, “Measurement is the first step that leads to control and, eventually, to improvement.” For anyone trying to take their content marketing efforts to the next level, his words certainly ring true.
Struggling to find a co-founder for your startup? CoFounders Lab has the answer to all your entrepreneur networking woes.
Think it’s hard to find love in this crazy world? Try finding the perfect co-founder for your business idea. There might be less awkward small talk and confusion about how to split the bill, but there’s no less anxiety involved. But CoFounders Lab has come up with an interesting solution for entrepreneur networking, explains Elisha Hartwig in this post at Mashable.
Social media isn’t the black hole that many business leaders seem to think it is. Discover how to become a social rock star in as little as a few hours a week.
While social media adoption is certainly widespread by now, many business professionals still claim to be too busy to commit to personal social media branding activities.
Personal branding consultant Dorie Clark, author of Reinventing You: Define Your Brand, Imagine Your Future, says that for the most part, the excuse is just that — an excuse. The truth, Clark says, is that making time for social media and branding takes a lot less time than you might think.
Sure, the right training can work wonders, but the best way to build a top sales team is by hiring the best sales reps to begin with. Inside sales expert Mike Brooks shares three tips for sorting the best performers from the bunch.
How do you separate the top potential performers from the rest?
Ask any manager, VP, or business owner what one of the biggest challenges they face in making their revenue numbers and they’ll tell you it’s in identifying, hiring and retaining good sales reps. If you are familiar with my management philosophy, then you’ve heard me talk about the 80/20 rule in sales, and all you have to do is look at your own company or industry to know it’s still true — 80% of the sales and revenue are made by the Top 20%.
So how do you identify who the Top 20% are BEFORE you spend all that time and money on hiring, training, and then hoping they perform?
It’s time to turn those innovation initiatives towards your org chart and create new business organizational structures.
Anyone with even a passing knowledge of history can tip their hat to many of the truly groundbreaking developments of the Industrial Age. But even the staunchest history buff would agree that, while remarkable for their time, those innovations would be antiquated at best in today’s business landscape. So why do the vast majority of companies continue with an employee hierarchy that wouldn’t seem out of place in a museum? In this post at GigaOM Dave Kashen, founder of Unleashed, points to examples of new business organizational structures and explains why you should consider adopting one.
By selling their app out of a VW Bus, the Divvy team proves that non-traditional marketing can give you an edge in a crowded market place.
No matter where you turn, it seems someone is coming up with a truly great idea for an app or product. With a market that’s seemingly saturated with brilliance, how can you stand out? Well, as the team at Divvy has shown, a little quirkiness can go a long way. Sarah Perez explains how they are leveraging non-traditional marketing to build up some buzz in this post at TechCrunch.
Sales and business strategist Dave Brock explains how developing a more specific, personalized approach can lead to truly impactful insight selling.
Our customers are starved for ideas and insight. That’s why, the sales professional who calls offering insight is likely to be more welcomed than the sales person who just “shows up and throws up.” But we all know this.
There are hierarchies of insight, however, and it is critical to understand these and their varying degrees of impact in engaging the customer.
