SaaS Metrics in Context: What Growing Software Companies Can Learn from Their Peers

The key findings in OpenView’s latest report reveal actionable SaaS metrics put into context for expansion-stage software companies.

Actionable SaaS Metrics Put into Context

At the expansion stage, successful software-as-a-service (SaaS) companies generally have one thing in common: an overarching strategy to target either very fast growth or profitability at a sustainable growth rate.


How NOT to Go After VC Funding

Thinking the time is right to raise VC funding and take your company to the next level? Here are four common mistakes you absolutely have to avoid.

How NOT to Go After VC Funding

Securing venture capital funding can be instrumental to your company’s growth and success, but handled the wrong way it can also be a recipe for disaster. OpenView Associate Ricky Pelletier sheds light on four pitfalls to avoid at all costs.


photo by: 401(K) 2013

Is There Such a Thing as Too Much Funding?

Raising too much investment funding at once might not be the most capitally efficient way to run a business. Here’s why.

It’s New Year’s resolution time, and people everywhere are determining to cut back on bad habits, having determined that you can in fact have too much of a good thing. As OpenView’s Ricky Pelletier explains in this short video, investment funding is no different.


Common VC Misconceptions

There are plenty of misconceptions about venture capital out there. OpenView Associate Ricky Pelletier does his part to set the record straight.

Dispelling VC misconceptions.

When some founders and CEOs hear the words “venture capital” they picture a walking rolodex or wallet storming in to tell them how to run their business. And that’s unfortunate, Pelletier explains, because that’s a far cry from how things actually work.


Approaching VC Funding as a Partnership, Not a Deal

Thinking it might be time to raise VC funding? When considering your options it pays to approach investment as you would a partnership, not just a deal.

After all, securing an investment isn’t a one-time transaction where two parties shake hands and never see each other again. “There’s a deal at the front end, but there’s also a secondary deal hopefully at the back end,” explains OpenView Associate Ricky Pelletier, “And there’s a lot of time in between where you have to be comfortable with the person you’re working with.”


photo by: o5com

3 Ways Founders & CEOs Can Make Their Companies Appealing to Investors

For companies actively interested in raising funding there are three things that can make them a target of investors.

Assuming they’ve weighed their options, considered the best reasons t0 (and not to) raise funding, and come to the conclusion that it could provide a crucial step towards their company’s success and growth, founders and CEOs should turn their attention to making their company as appealing to investors as possible. How should they go about it? In this short video OpenView Associate Ricky Pelletier suggests they focus on three things in order to start turning VC heads.


What Do Investors Look For? 3 Ways to Stand Out & Get Funded

When you’re seeking funding it pays (literally) to know what potential investors are actively looking for.

In this short video OpenView Associate Ricky Pelletier sheds light on three key elements venture capitalists love to see in an investment opportunity. What do investors look for?