OpenView Labs is a team of highly skilled industry professionals dedicated to building great companies.

As the operational consulting arm of OpenView Venture Partners, the Labs brings industry standards, functional expertise, and best practices to OpenView’s portfolio of expansion-stage companies. Since being founded in 2007, the Labs has completed hundreds of significant projects for our portfolio companies spanning three main areas:

Talent

Recruiting a range of positions, including senior executives, software developers, and sales representatives.

Decision Support

Providing research and analytics, including target segmentation, market segmentation, market channel discovery, and buyer persona research.

Go to Market

Offering sales and marketing support, including outbound lead generation, content marketing, and direct marketing.

Senior Advisors

We also have a group of industry-leading senior advisors. These thought leaders extend the scope of our expertise to include such areas as product management, customer service, and professional services, among others.

OpenView has been gathering the best ideas for building technology companies for years and has significant experience in virtually every area of operations. This site is our primary portal for sharing those ideas with our portfolio companies and the entrepreneurial community.